GoRockford.com Nabs Gold MarCom Award

Go Rockford - Rockford Area Convention and Visitors Bureau - In Good CompanyRACVB’s redesigned website launched in May 2016 

Rockford Area Convention & Visitors Bureau’s website GoRockford.com has been awarded a Gold MarCom Award for excellence in the category of Tourism Website. The award comes on the heels of the RACVB’s redesign of the website which was launched in May of this year.

“We are excited to receive this amazing award for our redesigned website www.gorockford.com,” said Josh Albrecht, RACVB director of marketing & public affairs. “As we redesigned the site, we focused on making it an engaging and powerful tool for those looking to plan their adventures in the Rockford region. Winning this award so soon after the website’s re-launch is a great testament to the hard work by our staff and website design and hosting partners at Simpleview, Inc.”

The MarCom Awards recognize outstanding achievement by creative professionals involved in the concept, direction, design and production of marketing and communication materials and programs. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry.

MarCom is one of the oldest, largest and most prestigious creative competitions in the world. MarCom is sponsored and judged by the Association of Marketing and Communication Professionals (AMCP), a 22-year-old international organization consisting of several thousand creative professionals.

The re-launched www.gorockford.com features a brand new design that focuses on telling the region’s story through dynamic photos, comprehensive calendar and event listings, user generated content through our social media feed Stackla, feature articles from local bloggers and enhanced listings for our attractions, restaurants, shops and hotels.

In addition, the site is fully responsive across all platforms and devices, meaning users can easily access the same content from their desktop computer, tablet device or smart phone without having to download an app or change any settings.

The mission of the RACVB is to drive quality of life and economic growth for our citizens through tourism marketing and destination development. www.gorockford.com

For more information: Josh Albrecht, RACVB Director of Marketing, 815.489.1655, jalbrecht@gorockford.com